The Secret Blogger: Why I am a Secret Blogger


Secret blogger

Today our secret blogger writes about being a secret blogger and why she cannot use Google+

The Secret Blogger provides a platform for members to share and write about issues that they might not want to feel comfortable publishing on their own sites.  We provide an anonymous platform, and publication of posts does not imply endorsement from the Foodies team.

When I first started blogging, I was paranoid about keeping my work life separate from my “what I did at home” life. Nearly five years into blogging this has become less of an issue, but I have established my online identity as Choclette now and it is way too late to change this, even if I wanted to.

It didn’t take long to establish Choclette as my online identity and for the most part everyone has been absolutely fine with using it. I have had the odd raised eyebrow from fellow bloggers for not using my “real name” when corresponding via e-mail, but as far as I know, it hasn’t stopped anyone from wanting to engage. Most of the PRs I deal with are happy to send me packages addressed to Choclette and even the post office now recognises me as such.

When I make face to face contact with online acquaintances and friends I’ve become increasingly relaxed about revealing my identity. I’m happy for them to call me whatever they choose, including Choclette.

I am innately a cautious and private person so I’m deeply suspicious of having my details out there for all to see and for any person, company or agency to pick up and use without so much as a by your leave.

It’s a long established tradition in our culture for writers to use alternative names to promote their work; some have several. No one criticises George Orwell, George Elliot or Georges Sand for their names, in fact how many people know their “real” ones? So, really I see having an online identity as no different to having a nom de plume.

In the four and half years I’ve been blogging, it’s not really caused me any problems. Not until, that is, Google+ came along. Online I am Choclette, that is how people know me in all the social media channels in which I am engaged. Google+ however, won’t allow this. It does not recognise the name Choclette and insists that I use the name on my birth certificate. Why?

Initially, this didn’t bother me, it was just one more social media channel I didn’t really have time for and could do without. However, as time has gone on, its presence is becoming more and more pernicious and is intruding into the interactions I want to have with others and stopping me visiting their blogs. Invariably when clicking on a profile link, I get taken to Google+ rather than the blog I was actually looking for. On arrival there, it’s often not at all obvious as to where the blog link is, so I give up and end up not visiting that particular blog. Hardly a win-win situation

Of course Google+ is a useful tool for raising one’s online profile and helping to elevate search rankings. As a result of Google’s intransigence in this matter, my blog is not as well as it might otherwise do.

Now, I feel discriminated against.

Choclette, Chocolate Log Blog.

With thanks to our secret blogger, Choclette.

If you would like to rant, rave, beef or get something off your chest please contact us via the contact form, or e-mail Sally (Sally at  or Amy (Amy at all submissions will be treated in strictest confidence.

Sally is the publisher of Foodies100, the UK's largest directory of brilliant UK food and drink blogs and bloggers. Every day of the week, we promote the UK's best and most exciting blogs about food and drink.

Discussion2 Comments

  1. Some very important issues you raised here Choclette…….I already had an on-line identity from my food writing for magazine days, so the impact on me was not that great, but I see what you mean. Karen

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